Web DesignAesthetics Matter: Choosing the Right Website Color Scheme Although most people will look at website design as purely visual, it is much more than that. Research has shown, time and again, that aesthetic choices…
Digital MarketingLanding Page Design That Converts Converting a website visitor is an uphill battle at the best of times. And as the digital world evolves, we need to take into consideration the…
Web DesignUX vs UI: Key Differences Every Designer Should Know About Most people who aren’t that tech-savvy use the terms UI and UX interchangeably, even though they mean different things. While it’s understandable if someone who isn’t…
Web Design6 Reasons Why Minimalist Design Is the Way to Go Minimalist design isn’t new. Most historians date the style back to the late 1950s and artists such as Frank Stella. As with most artistic bents, it…
Digital MarketingThe Importance of Graphic Design in Digital Marketing Strategy Graphic design is inseparable from the world of marketing – it’s easy to see why. Humans are highly visual creatures and are attracted to graphical representations….
Web DesignHow to Establish a Brand Identity Your Customers Want to Interact With The way the outside world sees your business has as much to do with your brand identity as the way you see yourself. Building a name…
SEOHow to Attract Backlinks Using Infographics Backlinks are one of the most important factors that Google uses to determine a website’s ranking. If multiple trusted and highly rated websites link to you,…
Web DesignWhy Small Businesses Need to Invest in Their Website’s UX A strong online presence is a must, especially for small businesses. No matter your niche, you need a website, a social media account, and an online…
Web Design4 Web Design Trends You Should Care About 2018 saw a tidal wave of improvements to how businesses manage their online presence. Responsive web design, with clean layouts, implementing optimization practices and the growing…
Digital Marketing5 Tips on How to Engage your Audience in a “Boring” Industry Creating a content calendar is hard enough. It is even harder if you have to create content for an industry that is seemingly boring to death….
