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5 Outdated Digital Marketing Strategies to Ditch in 2022

Digital Marketing

5 Outdated Digital Marketing Strategies to Ditch in 2022

Let’s be honest — there is plenty we would like to leave behind from the last few years, and that includes outdated digital marketing strategies. We…

05 Oct, 202206 Oct, 2022

Digital Marketing Reports: How to Read Reports Like a Professional

Digital Marketing

Digital Marketing Reports: How to Read Reports Like a Professional

Data-driven digital marketing reports are an essential tool for measuring marketing performance, understanding the value of digital marketing efforts, and evaluating progress toward your business’s goals….

22 Sep, 202122 Dec, 2021

Don’t Make These 6 Mistakes When Writing Your Call to Action

Digital Marketing

Don’t Make These 6 Mistakes When Writing Your Call to Action

  When it comes to creating websites that drive conversions, the call to action is quite literally the most important component to get right. Even the…

13 Apr, 202127 Dec, 2021

Aesthetics Matter: How to Choose the Right Website Color Scheme

Web Design

Aesthetics Matter: How to Choose the Right Website Color Scheme

Although most people will look at website design as purely visual, it is much more than that. Research has shown, time and again, that aesthetic choices…

22 Jan, 202127 Dec, 2021

Remarketing: Get Back Customers You Thought Were Lost & Increase Conversions

Digital Marketing

Remarketing: Get Back Customers You Thought Were Lost & Increase Conversions

Remarketing is one of the most powerful tools in digital marketing, and it is also one of the most underutilized. When used correctly, remarketing can boost…

10 Dec, 2020

How to Create Landing Page Visuals That Convert

Digital Marketing

How to Create Landing Page Visuals That Convert

Converting a website visitor is an uphill battle at the best of times. And as 2021 fast approaches, we need to take into consideration the way…

30 Nov, 2020

How to Create Effective Landing Pages

Digital Marketing

How to Create Effective Landing Pages

Whether you are trying to gain leads from Google Ads, a social media campaign, or SEO, effective landing pages are crucial. The landing page is the…

09 Oct, 2020

The Positive Psychology Behind Negative Reviews

Digital Marketing

The Positive Psychology Behind Negative Reviews

It isn’t hard to understand why businesses seek 5-star reviews. Humans always want to see, hear, and read what others believe about someone or something. That’s…

07 Oct, 2020

Top 10 Google Shopping Ads Strategies for 2020

Digital Marketing

Top 10 Google Shopping Ads Strategies for 2020

What are Google Shopping Ads? If you aim to drive more traffic towards your website, google shopping ads are what you need! Just like every other…

12 Jun, 202027 Dec, 2021

How to Improve Your Digital Marketing Company’s Client Retention

Digital Marketing

How to Improve Your Digital Marketing Company’s Client Retention

All companies benefit from keeping the customers they have, but client retention in the digital marketing realm is particularly challenging. Unless you differentiate yourself from the…

08 Jun, 202027 Dec, 2021

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