Digital Marketing4 SMS Trends Shaping Business Strategies While messaging apps like Facebook Messenger and WhatsApp are on the rise, SMS remains to be the most used data in the world. Over 4…
Digital MarketingThe Power of Social Video in 2017 It’s no secret that video is a highly effective marketing tool capable of engaging audiences and driving conversions. What’s interesting is that video has been around…
Digital MarketingHow to Make a Content Calendar (Your Marketing Strategy Will Thank You) Whether you’re part of a large marketing agency or doing a freelance writing gig, everyone wants to be more organized. For content creators, one of the…
Digital Marketing, SEOWhat Impact Do Social Media Influencers Have on SEOs Today? When Matt Cutts was quoted at the 2012 SES San Francisco saying, “Google relies on social interactions as a part of the inherent algorithm,” the social…
Digital MarketingTrends to Watch: What’s Big for Marketing in 2017 In 2016, we saw some incredible leaps and bounds in marketing. But time stops for no one. As the year draws to a close, we’re already…
Digital MarketingWhat’s a Persona? If you operate your own business or are part of the marketing division of a business, you probably deal with demographics and customer bios fairly regularly….
Digital MarketingThree Steps to Delight and Gain Customers with Pinterest for Business Brimming with delicious cupcake recipes and elegant wedding ideas, Pinterest can be easily labeled with a “Consumer Only” warning sign. But don’t shut the door on…
SEOHow Can Instagram Help Your SEO? When you are building your brand using SEO, you can definitely use the help of social media. Instagram is one of the most popular social media…
Digital MarketingTweaking Your Content So That It Will Get Shared On Social Media 2016 is going to go down in online marketing history as the year that everyone finally agreed that social media matters. From optimizing your website to…
Digital Marketing10 Social Media Marketing Challenges You Need To Overcome The world of marketing is always changing. What worked even a few short years ago can become obsolete. Social media is currently an excellent way to…