Social Media is one of the best ways you can market your company. It can no longer be ignored as a new thing for young people…
Where good ideas find you
6 Social Media Mistakes Most Small Businesses Make
One of the most powerful tools at the disposal of any small business owner is their social media presence. Using most social media websites is very…
6 Reasons Why Minimalist Design Is the Way to Go
Minimalist design isn’t new. Most historians date the style back to the late 1950s and artists such as Frank Stella. As with most artistic bents, it…
3 Ways Internal Communication Affects Your Marketing Strategy
Have you ever wondered what marketing strategy is really all about? Well, the answer is simple — communication. It is built around finding efficient ways to…
How to Establish a Brand Identity Your Customers Want to Interact With
The way the outside world sees your business has as much to do with your brand identity as the way you see yourself. Building a name…
Strategies for Improving Your Company’s Online Reputation
Brand reputation, especially online reputation, is critical to the success of many businesses. However, poor management can lead to the collapse of a company’s prestige, especially…
Why Online Reputation Management is So Important
Before the rise of the internet, if you wanted to visit a dentist, you mostly considered recommendations from friends and family. Now, times have changed. In…
A Brand New Concept for Social Media Advertising in 2020
Whether you operate as a cloud-based service business or a retail company with an online presence, investing time and resources into social media advertising is always…
Copywriting Lessons You Can Learn From Direct Response Marketing
Wondering how to write compelling copy? No matter how difficult it may seem, writing it isn’t that hard. That is, if you know what you are…
What You Need to Know About Green Marketing
There’s a fine line between thriving and surviving. As a business owner, you’re most likely familiar with it. But, are you familiar with digital marketing as…