Email marketing and online advertising are two of the most popular ways of growing your business on the internet. These practices go hand in hand. In…
Where good ideas find you
Digital Marketing Techniques for Entrepreneurial Success
The digital marketing landscape is now witnessing a dramatic shift thus demanding innovative approaches from businesses to succeed. But with increasing competition, it is trickier…
A Minimum Set You Need to Create an Independent Brand
Independent brand development is a complex process, subordinated to a range of economic, social, cultural and political factors. Today, managers of large enterprises do not risk…
5 UX Trends You Should Be Implementing on Landing Pages
The aim of any business is sales. And, what triggers these sales? Simply, customer experience is what drives sales and takes your business to peaks of…
3 Useful Digital Marketing Trends to Look Out For and Implement in 2018
Unless you’ve been living under a rock for the past year, you probably know that 2018 is quickly approaching and as digital marketers, it’s important for…
3 Holiday Digital Marketing Strategies
If your company or business functions off of incoming revenue, then you need to be fully prepared to capitalize on the approaching holiday season. In saying…
The Rise of Native Advertising: The Next Frontier of Marketing
Every day millions of potential customers log in to their favorite social media networks, visit their preferred news sites, and check out their top blogs. There…
5 Reasons Why Your Business Needs Internet Marketing
If you don’t exist on the internet, then you don’t exist. Okay, that’s a bit of a stretch, but it’s not completely off-base. These days, if…
The Best Settings For Your AdWords Account
It’s fairly simple to set up a Google AdWords account. There’s a lot of information out there about how to do it, and the interface is…
5 Tips for Creating Compelling Ad Copy
You’ve set up your AdWords account perfectly. Your ad groups are made up of a few great and closely related keywords, your bids are competitive, and…