Digital MarketingHow to Make a Content Calendar (Your Marketing Strategy Will Thank You) Whether you’re part of a large marketing agency or doing a freelance writing gig, everyone wants to be more organized. For content creators, one of the…
Digital Marketing, SEOWhat Impact Do Social Media Influencers Have on SEOs Today? When Matt Cutts was quoted at the 2012 SES San Francisco saying, “Google relies on social interactions as a part of the inherent algorithm,” the social…
Digital MarketingTrends to Watch: What’s Big for Marketing in 2017 In 2016, we saw some incredible leaps and bounds in marketing. But time stops for no one. As the year draws to a close, we’re already…
Digital MarketingWhy You Should Use Long Tail Keywords One of the most important – if not THE most important – concepts of SEO revolves around the mystery of keyword research. Many start-up businesses don’t…
Digital Marketing[Infographic] Top Level Domains Explained: Who Rules this Domain The Internet Corporation for Assigned Names and Numbers (ICANN) decided a few short years ago that there was a real need to increase the number of top-level…
Digital MarketingThe Rise of Native Advertising: The Next Frontier of Marketing Every day millions of potential customers log in to their favorite social media networks, visit their preferred news sites, and check out their top blogs. There…
Digital MarketingWhat’s a Persona? If you operate your own business or are part of the marketing division of a business, you probably deal with demographics and customer bios fairly regularly….
Digital MarketingStep by Step Guide to Moving Domains and Maintaining Traffic Changing to a new website domain is a nightmare for many SEO experts because it can lead to a negative impact on the SERP ranking of…
Digital MarketingWhat is Content Marketing? If you just stepped into the world of advertising and marketing, you might feel slightly overwhelmed with the lingo thrown around by your peers. Content marketing,…
Digital Marketing, SEO14 Conversion Rate Optimization Strategies for Beginners The main purpose of having a website is to maximize your business’ potential to capture the attention of customers online. While there are plenty of potential…