With how cluttered the online space is these days, just having a website isn’t enough. You have to create an experience that feels familiar for your target audience.
For St. Louis businesses, this means you have to go above and beyond generic designs and add a touch of local flavor to your WordPress site. So, why does localizing web design matter? Let’s look at why tailoring your site using locally crafted content could propel you beyond your competitors.
The St. Louis Vibe in Your WordPress Site
Everyone who’s from the area knows that it’s true; St. Louis isn’t just a city, it’s a vibe. From iconic monuments like the Gateway Arch to the bustling nooks and neighborhoods, there’s a lot that makes our city unique. Targeting local keywords or splashing some local imagery on some of your website pages could create a connection between you and your users. People see familiar key phrases or pictures and feel like you get them, you understand their roots and values.
Speaking the St. Louis Language
As they say, content is king on a website. When it comes to St. Louis, however, it’s about speaking the language. That means talking about things that matter to locals, whether it’s incorporating local slang or reminiscing city events like a World Series or Stanley Cup win. When your website talks, people listen. Plus, Google loves when you’re local so you can show up wen it matters the most – local search results.
SEO Made Simple for St. Louis WordPress Web Design
Speaking of SEO, we can’t forget about SEO (search engine optimization). SEO may sound complicated but it’s simply about making sure your website shows up if someone’s Googling “best BBQ in St. Louis,” “local boutiques near me,” or “St. Louis WordPress web design.” Working with a local team like Beanstalk can assure that the local St. Louis magic is sprinkled throughout your WordPress site for better local results.
St. Louis Proud
You might be asking; why bother localizing your WordPress site for St. Louis? The answer is simple. It’s not just about having an online presence. It’s about being a part of the community. When your website resonates with local users and they get the sense of belonging, they’ll stick around. Engage more. That’s where the magic happens. Get in touch with Beanstalk and let’s talk St. Louis WordPress web design now.